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Mark Jacobs Productions FREE Business Resources & Blog

Whether you're looking to fine tune your real estate marketing, or just look at awesome listing photography, we have just what you're looking for on our blog! Need affordable professional listing photos and videos? Contact Charlotte’s top real estate photographer at Mark Jacobs Productions.

Real estate photographer Charlotte, real estate photographer, real estate photographer Winston Salem, real estate photographer Greensboro, real estate photographer North Carolina, Mark Jacobs Productions

 

Jun

11

2025

How Long Does a Real Estate Photographer Take?

Speed matters in real estate. Homes hit the market fast, sellers want results, and agents need to keep the momentum going. The last thing you want is to be waiting days for listing photos when buyers are already browsing.But how long ...

Jun

04

2025

Are Professional Real Estate Photos Worth It?

Buyers spend 60% of their time looking at listing photos—and only 20% reading the description.That means before they check square footage, upgrades, or even the price, they’re making a decision based on images ...

May

28

2025

What Does a Real Estate Photographer Do?

A home’s first showing doesn’t happen at an open house—it happens online.According to the National Association of Realtors, 97% of homebuyers use the internet to search for properties. And what’s the first thing ...

May

21

2025

How Much Does a Real Estate Photographer Cost?

A great real estate photo isn’t just a picture—it’s a first impression, a selling tool, and often the deciding factor for potential buyers. In fact, studies show that homes with professional real estate ...

May

14

2025

Why Do So Many Agents Try to Use Cheap Media to Market Their Listings?

"A picture is worth a thousand words"—but in real estate, it could be worth thousands of dollars.Yet, time and time again, we see agents cutting corners on listing media, opting for low-cost, low-quality photos and videos that don’t do ...

May

07

2025

Is Social Media Really Worth the Effort When Marketing Real Estate?

In today’s digital age, real estate professionals face an important question: Is social media truly worth the effort when marketing properties? With the explosion of platforms like Facebook, Instagram, LinkedIn, and TikTok, many agents feel ...

Apr

30

2025

Which Online Platform is Best for Real Estate?

In today’s digital world, online platforms have revolutionized the way real estate professionals market properties and connect with buyers. With numerous platforms available, choosing the right one can make a significant impact on sales and ...

Apr

23

2025

The Best Marketing Strategies for Real Estate: Making the Case for Professional Photography

Marketing is the backbone of real estate success. The way a property is presented can significantly impact buyer interest and the speed at which it sells. While various marketing strategies play a crucial role, one of the most effective tools in ...

Apr

16

2025

The Four Ps of Marketing in Real Estate

Marketing is an essential aspect of success in the real estate industry. Whether you're a real estate agent, broker, or developer, understanding and implementing the four Ps of marketing—Product, Price, Place, and Promotion—can ...

Apr

09

2025

Why Real Estate Professionals Should Use a Variety of Media to Market Their Properties

In today's competitive real estate market, simply listing a property on the MLS and waiting for buyers to show up is no longer enough. With so many homes available, real estate professionals need to go the extra mile to ensure their listings stand ...

Apr

02

2025

Why Most Real Estate Agents Aren’t Properly Trained in Marketing and Social Media.

In today’s digital-first world, effective marketing is essential for success in virtually every industry—and real estate is no exception. Yet, despite the growing importance of online presence and digital marketing, many real estate ...

Mar

26

2025

Why Some Real Estate Agents Don't Invest in Professional Photos for Marketing Their Listings

In today’s fast-paced real estate market, where visual appeal can make or break a sale, you’d think that every real estate agent would be jumping at the chance to invest in professional photos to market their listings. After all, a ...

Mar

19

2025

Why Wall Colors in Photos Can Appear Different Than in Reality: Understanding the Causes

If you've ever taken a picture of your newly painted wall and found that the color in the photo doesn’t match the color you see in real life, you’re not alone. This is a common phenomenon that has baffled many. There are a number of ...

Mar

12

2025

Why Community and Neighborhood Amenities Matter in Real Estate Marketing in 2025

In the world of real estate, it’s often said that buyers are not just purchasing a property—they’re buying into a lifestyle. While the home itself is undoubtedly a significant factor, the surrounding community and neighborhood ...

Mar

05

2025

The Essential Visuals Real Estate Agents Need to Stand Out in 2025

In an increasingly competitive real estate market, visuals are no longer just an enhancement—they’re the backbone of a successful marketing strategy. Buyers and sellers alike are drawn to visually appealing content that showcases ...

Feb

26

2025

Top 3 Marketing Trends Real Estate Agents Can’t Ignore in 2025

In the fast-evolving real estate industry, staying ahead of marketing trends is essential to attract clients, close deals, and build a reputable brand. As we move deeper into 2025, three marketing trends stand out as must-haves for every real estate ...

Feb

19

2025

Why AI Cannot Replace Professional Real Estate Media Creators or Photographers

The rise of artificial intelligence (AI) has revolutionized industries across the board, and real estate is no exception. AI tools now promise everything from automated property descriptions to AI-generated images that mimic professional ...

Feb

12

2025

The Role of AI in Real Estate Media: A Transformational Shift for Agents and Marketing

In the fast-paced world of real estate, the emergence of artificial intelligence (AI) is reshaping the way properties are marketed, sold, and managed. AI-driven tools and technologies are redefining the standards for real estate media, offering ...

Feb

05

2025

The Future of Commercial Real Estate Drone Photography

Aerial photography has revolutionized various industries, and commercial real estate is no exception. From capturing expansive views of large properties to providing essential data for property management and construction, aerial imagery offers ...

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Real Estate Photography,Real Estate, Photographer, Charlotte Real Estate Photography, Charlotte Commercial Photography, Charlotte Hospitality Photography, Winston Salem Real Estate Photography, Winston Salem Commercial Photography, Winston Salem Event Photography, Greensboro Real Estate Photographer, Lake Norman Real Estate Photographer, Mooresville Real Estate Photographer, Statesville Real Estate Photographer, Hickory Real Estate Photography, Huntersville Real Estate Photography, Cornelius Real Estate Photography, Lake Norman Real Estate Photography, Concord Real Estate Photography, Charlotte Real Estate Photographer, Winston Salem Real Estate Photographer, Architectural Photography, Salisbury Real Estate Photography, Kannapolis Real Estate Photography, Lexington Real Estate Photography, Clemmons Real Estate Photography, Yadkinville Real Estate Photography, Elkin Real Estate Photography

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